VIRTUAL SUMMIT

The Power of CX in Driving Business Growth in 2025

ON-DEMAND

The way we do business online is always evolving, thanks to the power of technology and changing consumer demands. As a result, customer expectations are at an all-time high. Across all industries, businesses are finding that Customer Experience (CX) must also evolve to meet the demand and exceed expectations.

Join industry experts, analysts, and thought leaders as they explore developments in CX and the latest advancements that are working today. Using real-world applications and success stories from diverse sectors, we’ll examine how today’s technologies:
  • Streamline and enhance operational efficiency, saving time and money
  • Use analytics to uncover customer-centric insights and drive impactful actions
  • Shift the customer experience from reactive to proactive, creating better, faster, and more personalized customer interactions
  • Deliver exceptional CX that positions you ahead of competitors
You’ll gain a comprehensive understanding of how to bridge CX and tech innovations, learning to leverage them for customer loyalty, improved service delivery, and sustainable growth. You’ll discover the path to move from basic automation to traditional AI, then advance to Generative AI and, ultimately, Agentic AI.

Our experts will provide actionable strategies and solutions to overcome common obstacles as we navigate the future of customer experience.

Agenda

Metrigy Research: Must-Haves for Transforming Your CX in 2025
In today’s fast-paced business world, CX and IT leaders are under pressure to optimize applications, services, and processes to stay ahead of the curve. But with so many new and emerging technologies, what should you prioritize to ensure the highest success?

Join Metrigy President and Principal Analyst Irwin Lazar as he shares insights from data gathered from hundreds of CX leaders to help you identify actionable strategies for improving customer satisfaction, streamlining operations, and boosting business outcomes. Topics will include the proper role of AI, how to leverage “voice of the customer,” ensuring consistent engagement across all channels, benefits of integrating CX and UC, and what key performance indicators (KPIs) are most important.
Irwin Lazar
President and Principal Analyst,
Metrigy
Kate Hodgins
Senior Director, Product Portfolio Marketing,
Nextiva
Integrating AI for a More Powerful Human CX Experience
Revolutionize your CX by integrating AI-driven automation to enhance your agents’ workflow, so they’ll be free to work with increased productivity and decreased burnout. Learn how AI-powered support can elevate agent performance while still maintaining the personalized, human support your customers deserve. 

ISG’s Wayne Butterfield joins us to share real-world success stories of how AI is augmenting the workforce, effectively and smoothly integrating with human operations and turning your contact center into a profit powerhouse.
Wayne Butterfield
Partner - AI, Automation &
Contact Center Transformation, ISG
Ben Kirchner
Senior Manager, Product Marketing,
Nextiva
Unlock Growth with Customer Engagement: Elevate Your CX to Drive Loyalty
In today’s competitive landscape, your customer experience (CX) isn’t just a differentiator—it’s the foundation for sustained growth. Discover how to orchestrate a seamless journey that fosters trust, delivers personalized experiences, and anticipates customer needs with proactive outreach.

Join CX expert Jeannie Walters for a dynamic live session that goes beyond the basics. Jeannie will share actionable strategies to connect with your customers at every touchpoint. Learn how to make CX a strategic advantage, ensuring your business not only meets but exceeds expectations—earning loyalty, trust, and long-term success.

Create meaningful customer connections and position your organization as a leader in customer engagement.
Jeannie Walters
CEO & Chief Experience Investigator,
Experience Investigators
Jake McCurdy
Sr. Video Producer,
Nextiva
Demo: Why the Future of CX Is Unified Customer Experience Management
Customers today expect quick, seamless support across multiple channels, but many businesses face challenges like disconnected systems, long wait times, and overburdened agents. These issues can lead to customer frustration and lost opportunities. In this engaging demo, Nextiva’s Ben Kirchner explores how Nextiva provides practical solutions to these common problems.

Discover how Nextiva can help your team create better experiences – for both customers and agents – when we:
  • Simplify customer interactions with a unified, single-channel platform
  • Support agents with AI-powered insights and tools to improve efficiency and reduce stress
  • Deliver more personalized support to increase customer satisfaction and retention
Ben Kirchner
Senior Manager, Product Marketing,
Nextiva

Meet the speakers

Irwin Lazar
President and Principal Analyst, Metrigy
Jeannie Walters
CEO & Chief Experience Investigator, Experience Investigators
Wayne Butterfield
Partner - AI, Automation & Contact Center Transformation, ISG
Kate Hodgins
Senior Director, Product Portfolio Marketing, Nextiva
Ben Kirchner
Senior Manager, Product Marketing, Nextiva
Jake McCurdy
Sr. Video Producer,
Nextiva